Karen Korr

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If Christmas is cancelled because of COVID-19, Hallmark will have to do a bit of scrambling to make sure their messages of merriment reach their targeted audience. Similar (sort-of) is the experience of bar association event sponsors, some of which  have just lost their best opportunities to connect with current and future clients with the

“Every entrepreneur knows that first impressions are important, but you may not know just how little time you have to actually make one. Within the first seven seconds of meeting, people will have a solid impression of who you are — and some research suggests a tenth of a second is all it takes to start determining traits

Lately, in my professional and personal-professional online life, I’ve run into some significant barriers.  Like most of the world, at this point, I believe, I get a lot of my news from social media.  Admittedly, I am the person who is click-baited into reading a lot of  very useful and also completely useless internet content. 

On my third or fourth day working for a bar association, I was invited to attend a “Law Week” planning meeting. In the meeting, one of the committee members was talking about a “fluffier” community outreach initiative – an elementary school poster and essay contest or something of the sort.

I suggested sending some information

Many moons ago, when I was a junior level associate at a public relations firm, I learned that I could create an entire legal marketing career just in submitting survey and award nominations. Over the years, it seems as though “best of,” “top” and “super” lawyer contests have multiplied like Gremlins, leaving lawyers and legal

Seriously, bar associations have a lot of stuff.  No matter how unique bars may be, I know there is a shared  struggle to get a lot of information out to members, leadership, the public, and other key audiences all at the same time.  When I served as the Director of Communications for the San Diego