One of the occupational hazards of being a professional is that people are paying us for our knowledge and wisdom.
This is particularly true in the practice of law where the ability to argue or state a position is often seen as the hallmark of good lawyering. Many of us like to talk.
In truth, there…

As lawyers, we are trained to be thorough. Mastering detail is part of our job.  Getting ready for trial or for a closing requires a lot of follow-up.
But when it comes to marketing, follow-up is much more challenging for lawyers.
Many of us don’t feel comfortable with sales. We are concerned that if we…

Snow day! ❄️☃️
That is the text message I received last week from my wife who works at the The Frances Jacobson Early Childhood Center at Temple Israel, Boston. 🎒
By early evening, many of the school districts in Eastern Massachusetts had canceled school for today because of predictions of a bad snowstorm that…

Marketing as a lawyer doesn’t mean you have to follow a prescribed set of activities that everyone else is doing.
In fact, engaging in activities that you genuinely enjoy and feel passionate about can be significantly more effective than forcing yourself to participate in ones you feel you “should” do.
I hear clients tell me…

On this President’s Day , I wanted to share some thoughts on leadership.
We can learn a lot from Abraham Lincoln’s leadership style  which was characterized by his empathy, humility, and ability to listen to differing opinions. It allowed him to navigate the country through its most perilous period.
Rather than sidelining those who contested his…

While success 🥇 doesn’t require authenticity, it sure helps.
If you are fortunate enough to do what you love (something that reflects the authentic you), you will greatly increase your prospect for achieving your career goals 🎯.
If you are a litigator who doesn’t enjoy a good fight or a corporate lawyer who has no…

Networking is an essential tool for growing your law practice.
But for many lawyers, networking is right up there with getting root canal or spending time in a Porta Potty.
Attending networking functions can feel uncomfortable. What if you don’t know anyone? What should you talk about? How do you find business leads or job…