Your name means a lot to your firm. In fact, for most law firms, it literally is the name of the attorney(s) that is used in the firm’s title, and thus the website domain.
When it’s your name at stake, it’s important you protect it and ensure all of your actions and interactions reflect well
Conroy Creative Counsel
Blog Authors
Latest from Conroy Creative Counsel
Your Guide to Speed Tests
Website speed is one of the most important metrics for you to track with your site. In fact, the speed with which your website loads could be one of the primary factors that decide between you keeping and losing a visitor, and thus a potential new client for your firm.
This might sound dramatic, but…
How Lazy Loading Speeds Up Your Website
The speed at which your website loads will drastically affect the experience your users have when they navigate to your page. Ideally your website should load up quickly when a person navigates to it, otherwise they’ll be likely to click away, losing you the opportunity to lock in a new client.
Consider your own browsing…
Establishing Expertise With Your Audience
As an attorney, it’s important your firm and services are taken seriously by your audience. Using your website and other content, you must be able to convey you have a certain level of expertise and knowledge in your subject area.
Using content marketing in various forms can help establish you as a thought leader in…
What is a Keyword? An Overview of the Basics
Search engine optimization (SEO) is the process of using various best practices in content creation to increase your website’s search rankings. One of these best practices is the proper usage of keywords throughout the content.
A keyword is a word or term that people are likely to use when searching for something online. For…
Don’t Forget These Important Website Trust Factors
Trust is the foundation of any relationship. This is true in law firms just as it is in interpersonal relationships.
People want to work with attorneys they trust, like and feel comfortable with. Therefore, it’s critical that you do everything you can with your law firm’s website to make sure your clients trust you with…
10 Important On-Page SEO Tips for Your Website
On-page SEO encompasses everything involved with improving the search engine optimization of a website. If you want your firm’s website to be found by potential clients, you need to perform good SEO to improve your search rankings and get noticed.
Here are 10 important tips to help you boost your on-page SEO for your…
How to Perform a Content Audit On Your Website
A content audit provides your firm with an opportunity to review the written content on your website and see what needs to be revised or updated. This might include errors in the content, outdated information, broken links or anything else that affects the usability or quality of your website and its content.
After performing a…
What Are You Known For? Positioning Your Firm for Success
There are over 1.3 million practicing attorneys in the United States, and tens of thousands of law firms—which means that if you want to stand out from the crowd, you need to position your firm for success. In the era of Google searches and lightning-fast first impressions, it’s crucial to convey who you are and…